A Daisy Doll Phenomenon

From our modern point of view, it seems as if every girl in 1910 wanted a Daisy doll. After all, she was free with the sale of three subscriptions to the Ladies Home Journal. And everyone’s mother, aunt, or grandmother already was a subscriber.

The first dolls made sold out quickly, so did the second group. Ultimately, the Kestner Doll Company had to source the dolls from a competitor, the Simon & Halbig Co. Still, the demand surged. 

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